Our story

Our story

Hello! My name is Loreto but most people call me Lore

My first experience of fashion was through my mother. On Saturdays, she would come home with a pile of fashion, decor, architecture and science magazines…and that’s where it all began. 

An article about the best 10 universities to study design magically appeared and my world changed. The future doctor I was destined to become disappeared, and I finally discovered what I wanted to be when I grew up.

I moved to Barcelona to begin the adventure. I studied for a degree in Fashion and Clothing Design and later decided to broaden my knowledge and train in everything that I was passionate about, and that allowed me to expand my comfort zone; Printing, Screen Printing, natural dyeing, Styling, Business Management, Event Organisation…the list goes on. 

I have always been passionate about working with my hands; creating imagining, organising and building are my forms of expression. 

A woman with an enquiring mind and an overflowing imagination, with big dreams and goals to achieve. Impulsive and reflexive, organised and expansive, tenacious and constant, but above all, a relentless dreamer.

“YOUR QUEERNESS IS BEAUTIFUL, BRAVE & UNIQUE. DON’T HIDE IT, IT MAKES YOU TRULY SPECIAL”. Loreto

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